OTC Choice locomotor pain
- Method:
- CAWI
- Release Date:
- January 15, 2015
- Target group:
- Category users
- Language:
- Hungarian
- Volume:
- 50 slides
500 000 HUF
Content
The report introduces the consumer attitudes toward OTC painkillers and the decision tree, main influencing factors of product selection. CAWI research in November 2014 with 608 category buyers.